African Culture and American Business in Africa : How to Strategically Manage Cultural Differences in African Business

by
Edition: 1st
Format: Paperback
Pub. Date: 1998-06-01
Publisher(s): Afrimax
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List Price: $19.95

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Table of Contents

List of Boxes, Tables, and Figures
7(1)
Acknowledgments and definitions 8(3)
INTRODUCTION 11(4)
1 WHY DO BUSINESS WITH AFRICA?
15(15)
Ten Major Reasons Why Americans Should Do Business With Africa
15(13)
A Note of Caution
28(1)
US-Africa Trade at a Glance
29(1)
2 CULTURE AND BUSINESS IN AFRICA
30(7)
Culture Includes Patterns of Behavior, Values, and Attitudes
31(1)
African Cultures are Diverse and Complex
32(1)
African Culture Influences Business Behavior
32(2)
Differences Among National Cultures Follow Five Dimensions
34(3)
3 AFRICAN CULTURAL DIMENSIONS
37(18)
Africa has High Social Inequality and Considerable Dependence of Subordinates on Bosses
38(2)
Titles, Formality, and Prestige are Taken Very Seriously in African Cultures
40(1)
Personal Relationships and Connections are Key to Successful Business in Africa
41(1)
African Societies Tend to be Collectivist
42(2)
African Societies are Male-dominated
44(2)
In Dealing with Uncertainty, Africans Emphasize Harmony More than Conflict
46(2)
Africans have a More Relaxed Attitude Toward Time than Americans
48(2)
Tradition and Honor are Highly Regarded
50(1)
Bribery and Corruption are on the Rise
51(1)
Rules and Regulations are not Always Obeyed
52(1)
Other Cultural Manifestations
53(1)
Summary of the Most Common Cultural Characteristics
54(1)
4 MANAGING CULTURAL DIFFERENCES IN AFRICAN BUSINESS
55(18)
Leading, Communicating, and Implementing
56(2)
Showing Respect for Formality, Hierarchy, Titles, and Age
58(2)
Establishing Personal Relationships and Connections
60(1)
Managing Masculinity and Femininity
60(1)
Dealing with Tradition and Honor
61(1)
Adapting to "African time" and the African Concept of Time
61(2)
Surviving the Corruption Dilemma
63(2)
Dealing with Indiscipline at the Business and Societal Levels
65(1)
Enhancing Work Ethic and Improving Worker Productivity
65(2)
Dealing With Nepotism
67(1)
The 3 Ps of African Business: Pensiveness, Patience, and Perseverance
68(1)
Improving Intercultural Communication
68(5)
5 UNDERSTANDING AFRICA
73(9)
Myths and Facts
73(1)
Africa is a Very Diverse Continent
74(2)
Anglophone, Francophone, and Lusophone African Cultures Differ
76(2)
Religion and Business in Africa
78(4)
CONCLUSION 82
Notes 84(4)
Appendix 88(17)
Index 105

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