Design Thinking for Business Growth How to Design and Scale Business Models and Business Ecosystems
by Lewrick, MichaelDownloadable: Lifetime Access
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Summary
Author Biography
Author Michael Lewrick has worked very intensively in recent years on the mindset that enables us to solve different types of problems. He is a bestselling author, award-winning design thinking and business ecosystem design thought leader, business entrepreneur and visiting professor at various universities globally. His ideas, books, and company, Lewrick & Company, help mobilize people around the world to better lead innovation, digital transformation, and business growth in an era of increasingly rapid change.
Table of Contents
Preface 7
Motivation for this book 14
Mindshifts 20
Design thinking for business growth 30
Definition of ecosystems as growth lever 47
Exercise: Start thinking in terms of ecosystems. Now! 72
Ecosystem Strategy 88
Design lenses toolbox 156
Reflection on design thinking for business growth 272
Design thinking for business growth examples 282
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