The Ecology of Commerce,9780061252792

The Ecology of Commerce

by
Edition: Revised
ISBN13: 9780061252792
ISBN10: 0061252794
Format: Paperback
Pub. Date: 2010-10-26
Publisher(s): Harperbusiness
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Customer Reviews

Insightful view of how our economy will work in the future  August 13, 2011
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This was probably the most influential books that informed my basic understanding of what is wrong with the way we do business with capitalism. Hawken draws a comparison between the natural world: where everything that dies become food for something smaller; and the way of business, where materials are created in a linear fashion and end up clogging our landfills. This textbook is real eye opener - but a blueprint for why organic food SHOULD cost less than pesticide laced foods. He also goes into social implications of bad business practices. Well written and researched. Paul Hawken is a visionary. I have real respect for this man, and have seen him on the stage with the Dalai Lama. I have purchased multiple copies of this textbook in the past and given it as a gift. A MUST read!"


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The Ecology of Commerce: 5 out of 5 stars based on 1 user reviews.

Summary

The world has changed in the seventeen years since the controversial initial publication of Paul Hawken's Ecology of Commerce, a stirring treatise about the perceived antagonism between ecology and business. Yet Hawken's impassioned argument-that business both causes the most egregious abuses of the environment and, crucially, holds the most potential for solving our sustainability problems-is more relevant and resonant than ever.Containing updated and revised material for a new audience, The Ecology of Commerce presents a compelling vision of the restorative (rather than destructive) economy we must create, centered on eight imperatives: Reduce energy carbon emissions 80 percent by 2030 and total natural resource usage 80 percent by 2050. Provide secure, stable, and meaningful employment to people everywhere. Be self-organizing rather than regulated or morally mandated. Honor market principles. Restore habitats, ecosystems, and societies to their optimum. Rely on current income. Be fun and engaging, and strive for an aesthetic outcome.

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