An incisive and comprehensive exploration of international business in the modern world In the newly updated third edition of International Business, an accomplished team of educators and business practitioners delivers a revitalized approach to the discipline that brings international business to life. This latest loose-leaf edition of the book includes one-of-a-kind chapters on sustainability, poverty, and innovation, as well as new Mini-Simulation activities, explorations of the Covid-19 pandemic and its effects on commerce, the business implications of social and civic justice, race, and inequality debates, new whiteboard animations, a video and podcast series, and new case studies on equity, diversity, and inclusion at Microsoft. International Business efficiently prepares students for the global economy and transforms the authors' impressive international experience at multi-national corporations into an indispensable pedagogical resource.
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Summary
Table of Contents
1 Globalization
2 Analytical Tools for International Business
3 Political Systems
4 The Legal Environment
5 Economic Systems
6 Currency and Foreign Exchange
7 Trade
8 Culture
9 Sustainability
10 Poverty
11 Technological Change and Infrastructure
12 Global Innovation and Intellectual Property
13 Country Selection and Entry
14 International Strategy
15 International Organizational Structures
16 Global Leadership
17 Global Marketing
18 Global Operations and Supply-Chain Management
19 Global Human Resource Management
20 Global Finance and Accounting
Glossary
Index
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