Media & Culture An Introduction to Mass Communication

by ; ;
Edition: 11th
Format: Paperback
Pub. Date: 2017-01-05
Publisher(s): Bedford/St. Martin's
List Price: $175.45

Buy New

Usually Ships in 24-48 Hours
$174.57

Buy Used

In Stock
$126.32

Rent Textbook

Select for Price
There was a problem. Please try again later.

eTextbook

We're Sorry
Not Available

This item is being sold by an Individual Seller and will not ship from the Online Bookstore's warehouse. The Seller must confirm the order within two business days. If the Seller refuses to sell or fails to confirm within this time frame, then the order is cancelled.

Please be sure to read the Description offered by the Seller.

Summary

While we all use digital technology daily, many of us don't realize how text, audio, and visual media converge together to enhance our everyday experiences. The new edition of Media & Culture: Mass Communication in a Digital Age enriches students' understanding of these experiences – a skill that has become more important than ever. Media & Culture starts with the digital world students know and then goes further, focusing on what these constant changes mean to them. Through new infographics, cross-reference pages, and a digital jobs feature, the book explains and illustrates how the media industries connect, interlock, and converge, Media & Culture brings together industry expertise, media history, and current trends for an engaging, exhilarating look at the media right now.

Author Biography

Richard Campbell, Chair of the Department of Media, Journalism and Film at Miami University, is the author of "60 Minutes" and the News: A Mythology for Middle America (1991) and coauthor of Cracked Coverage: Television News, the Anti-Cocaine Crusade, and the Reagan Legacy (1994). Campbell has written for numerous publications, including Columbia Journalism Review, Journal of Communication, and Media Studies Journal, and he is on the editorial boards of Critical Studies in Mass Communication and Television Quarterly. He also serves on the board of directors for Cincinnati Public Radio. He holds a Ph.D. from Northwestern University and has also taught at the University of Wisconsin—Milwaukee, Mount Mary College, the University of Michigan, and Middle Tennessee State University.

Christopher R. Martin is a professor of journalism at the University of Northern Iowa and author of Framed! Labor and the Corporate Media (2003). He has written articles and reviews on journalism, televised sports, the Internet, and labor for several publications, including Communication Research, Journal of Communication, Journal of Communication Inquiry, Labor Studies Journal, Culture, Sport, and Society, and Perspectives on Politics. He is also on the editorial board of the Journal of Communication Inquiry. Martin holds a Ph.D. from the University of Michigan and has also taught at Miami University.

Bettina Fabos, an award-winning video maker and former print reporter, is an associate professor of visual communication and interactive digital studies at the University of Northern Iowa. She is the author of Wrong Turn on the Information Superhighway: Education and the Commercialized Internet (2004). Her areas of expertise include critical media literacy, Internet commercialization, the role of the Internet in education, and media representations of popular culture. Her work has been published in Library Trends, Review of Educational Research, and Harvard Educational Review. Fabos has also taught at Miami University and has a Ph.D. from the University of Iowa.

Table of Contents

1      Mass Communication: A Critical Approach

DIGITAL MEDIA AND CONVERGENCE

2      The Internet, Digital Media, and Media Convergence

3      Digital Gaming and the Media Playground

SOUNDS AND IMAGES

4      Sound Recording and Popular Music

5 Popular Radio and the Origins of Broadcasting

6      Television and Cable: The Power of Visual Culture

7      Movies and the Impact of Images

WORDS AND PICTURES

8      Newspapers: The Rise and Decline of Modern Journalism

9      Magazines in the Age of Specialization

10     Books and the Power of Print

THE BUSINESS OF MASS MEDIA

11      Advertising and Commercial Culture

12      Public Relations and Framing the Message

13      Media Economics and the Global Marketplace

DEMOCRATIC EXPRESSION AND THE MASS MEDIA

14      The Culture of Journalism: Values, Ethics, and Democracy

15       Media Effects and Cultural Approaches to Research

16        Legal Controls and Freedom of Expression

An electronic version of this book is available through VitalSource.

This book is viewable on PC, Mac, iPhone, iPad, iPod Touch, and most smartphones.

By purchasing, you will be able to view this book online, as well as download it, for the chosen number of days.

A downloadable version of this book is available through the eCampus Reader or compatible Adobe readers.

Applications are available on iOS, Android, PC, Mac, and Windows Mobile platforms.

Please view the compatibility matrix prior to purchase.