Speech Craft

by
Format: Paperback
Pub. Date: 2017-08-25
Publisher(s): Bedford/St. Martin's
List Price: $109.85

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Summary

With its distinctive personality and contemporary edge, Joshua Gunn’s new introduction to public speaking, Speech Craft, engages students in the speechmaking process like no other textbook available. No matter if students are giving a toast or are speaking to inform or to persuade, Speech Craft's emphasis on the idea of speechmaking as community-building will help students connect public speaking to their own lives and find ways to make meaningful and ethical connections with their audiences. Speech Craft gets to the root of public speaking with purpose by opening students’ eyes to the power of speech in our world and speaking for change. Its unique chapter, Speaking for Social Change, strikes a realistic yet hopeful note about speech as the ultimate advocacy and civic engagement tool. A new book for a new generation, Speech Craft is supported by a robust and powerful digital package that will make teaching and of-the-moment feedback a life-changing process for instructors and students. Speech Craft brings a passion for public speaking into the classroom at an affordable price.

Table of Contents

Chapter 1: Building Confidence in the Craft


The Celebrated and Feared Power of Speech


Digital Dive: A First Teacher of Public Speaking: Gorgias


The Freedom of Speech


High Anxiety: The Fear of Public Speaking


Public Speaking as a Civic Conversation


The Craft of Speech


Getting Up There: Fake it Until You Make It


Basic Speech Prep and Delivery


Let's Do This!




Chapter 2: Listening and the Ethics of Speech


Speaking With An Open Ear


Communication and Understanding: Listening Beyond Noise


An Ethics of Speaking As a Listener


Digital Dive: Plagiarism is Just Plain Nasty




Chapter 3: Audience Analysis


Checking Out Your Speech Location


Who Is Your Audience?


Digital Dive: A Deeper Focus on Audience Members and Age


Gathering Info about Your Audience


Audience Psychology: Identification and Core Values


Audience Psychology: All You Need is Love (and Identification)


Feelings: More on Audience Disposition




Chapter 4: Choosing a Speech Topic and Purpose


Developing a Dynamite Topic


Digital Dive: Finding Your Inspiration


Mind Storm: Concept Mapping and Other Explosives


Narrowing your Topic: What’s your Purpose?


From Topic to Thesis




Chapter 5: Researching Your Speech Topic


Why Research Matters


How to Research a Speech


Digital Dive: The Three Heck’s of Internet Source Reliability


Don’t Forget to Cite Your Sources!




Chapter 6: Supporting Materials and Contextual Reasoning


Types of Speech Support


Digital Dive: Types of Testimony


Contextual Reasoning




Chapter 7: Organizing and Outlining Your Speech


Organizing Your Speech


Outlining Your Speech


Digital Dive: Outlining Challenge! To Selfie or Not To Selfie?




Chapter 8: Transitions, Introductions, and Conclusions


Introducing Your Speech


Transitions


Digital Dive: Conclusions about Conclusions


Concluding Your Speech




Chapter 9: Style & Language


What is Style?


Choosing Your Words


On Rhythm and Word Choice


Digital Dive: The Effect of Repetition and Rhythm


Using Language that Uses Us: Cultivating Awareness




Chapter 10: Style and Delivery


Nonverbal Communication and Tone


Body Language


Digital Dive: Accents and Dialects


A Good Pair of Shoes: Grooming and Dressing to Speak




Chapter 11: Presentation Aids


Enhancing Your Speech Using Presentation Aids


Preparation and Presentation Guidelines


Presentation Software: Slides, Slides, Slides!


Digital Dive: Slide Software Basics: Slides, Text, Object, and Transitions




Chapter 12: Understanding Speech Genres


What are Speech Genres?


On Breaking the Rules: Genre Violation




Chapter 13: Celebratory Speaking


Celebrating Your Community


Types of Celebratory Speeches


Digital Dive: The Toast: The Ubiquitous Speech of Honor and Goodwill




Chapter 14: Informative Speaking


The Informing Genre


Digital Dive: Is There Any Speech that is Not Persuasive? ?


Tips for Informing




Chapter 15: Persuasive Speaking


Understanding Persuasion


The Persuasive Appeal


Digital Dive: Using Aristotle's Triangle to Analyze Speeches



Chapter 16: Making Arguments


What’s an Argument?


Digital Dive: Claim vs. Thesis


Organizing Persuasive Speeches




Chapter 17: Speaking in the Workplace


Speaking for Your Vocation


Speaking at Work


Interviewing for a Job


Digital Dive: Ethical Considerations for Speaking in the Workplace




Chapter 18: Speaking Online


Understanding Online Presentations: Purpose and Type


Adapting to the Amorphous Audience


Conducting Online Presentations


Digital Dive: Tips for Do-It-Yourself Home Video Lighting


Public or Private? It’s Hard to Say




Chapter 19: Speaking for Social Change


Public Speaking and Social Movements


Civil Obedience and Civil Disobedience


Digital Dive: Arresting Developments: Protesting and the Police


Speech, Not Swords: The Humane Alternative of Public Speaking

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